Blogging Statistics for 2021
Getting started with a blog post
This article was authored by Stacy Walden
A senior content marketing specialist at Siege Media. She enjoys writing about a variety of topics including blogging, business development and productivity.
With over 3.5 billion searches on Google every day, it’s estimated that 77% of internet users read and interact with blogs. This is a good sign for business owners as creating blog content can be inexpensive and provide you with more leads, sales, and better brand recognition.
Not only can blog content help you attract, convert, and retain customers but consumers prefer to learn about brands and products through custom content as opposed to traditional ads. For example, according to Demand Metric 70% of people prefer to read about a company through their articles.
All of that being said, just like several other industries, the blogging landscape is constantly changing. With more than 576,000 websites being created each day, the landscape is being saturated and marketers need to do more to stay in the know of trends.
We know crafting a profitable blog is no easy task as there are a lot of things to remember however there are some tried and true guidelines that you should consider.
To help you hit your goals this year, the folks at WebsiteSetup provided a list of the most know trends business owners and marketers need to know to stand out in 2021. Incorporate a few of their blogging statistics and strategies to help you make data-informed decisions this year.