12 Ways to Boost Your Instagram Presence
Instagram has increased its visibility and profile since being acquired by Facebook over 6 years ago. You can clearly see some of the Facebook influence in the underline technology, but also the openness to create a better platform for businesses. This social media platform has grown tremendously over the past 6 years - to over 800 million active monthly users. It's visual in its appeal, you can add hashtags and website links, and even create video stories. These are all the elements that will provide businesses with the opportunity to extend their brand message and brand experiences.
Here are the 12 ways to take advantage of Instagram
- Choose an Instagram Aesthetic
- Maintain a consistent look
- Interact with your followers through captions
- Be picky with your content
- Add videos and boomerangs to your account
- Go live
- Plan your content
- Use Instagram stories
- Curate your posts
- Study your competition
- Use appropriate Hashtags
- Be active in the Instagram community
As always, social media platforms work a great deal better when you create a content strategy to ensure the very best outcome. In addition, social media platforms can give the best return on your efforts when you use the platform to build a strong brand message, with a consistent brand experience. Check out the details of the 12 ways to make the most of your Instagram account.