12 Digital Marketing Ideas for Small Businesses
Digital Marketing Ideas for Small Businesses
As a small business owner, it is difficult to run your business with limited resources, and still stay on top of the changing landscape of technology, social media, and digital marketing trends. Don't sweat the small stuff. Stop. Create a content strategy that will help you stay organized, and focused without becoming overwhelmed.
A specific business focus
How Can I Grow My Electrical Contracting Business
Contributor Deanna deBara: As an electrical contractor and business owner, you want your electrical business to be as successful and lucrative as possible—and that means leveraging different strategies to connect with potential customers, get the word out about your company, and drive business growth. This article was posted on Hourly.io.
Here a few ideas to help you with a content strategy:
Who you're creating it for
The problem it's going to solve for that audience
How it will be unique
The formats you'll focus on
The channels where it will be published
How you will schedule and manage creation and publication
See the full article here for more details.
Also, check out the 12 Digital Marketing ideas you can implement for your business. Here are a few to get you interested:
Local Search Marketing
Optimize your website for humans and search engines
Engage in link building
Remember, it's the basic things that one should focus on initially. Make those work, then consider adding other aspects to your digital marketing plan. Take it one digital step at a time. Avoid trying to do too much, or not doing anything at all.
Content Marketing remains a very powerful way to engage customers. It also provides small businesses with the required tools.