Why should a business owner follow successful Instagram accounts? Why should a digital marketing expert consider following successful Instagram accounts? Well, I can think of a few good reasons. Get insights. Be inspired. Motivation. Determine how well one is managing their existing accounts. There are so many more, but we can start with just these few ideas. Here is another reason – 25 billion businesses are on instagram
It’s a good idea to fully understand what your competitors are doing online. Determine what’s working, and what’s not. How can you fill the gap? How can you utilize this platform to improve your reach, or better improve your connection to potential consumers or customers. It’s a visual platform, which allows a brand to fully express creativity and inspire followers.